Case Studies
These projects are the work of Tanisha Wijesinghe, founder of AGNI.
They represent a selection of my personal projects and experiences in UI/UX design.
AI Chatbot for Enhanced Customer Support
AI-Powered Customer Support Transformation: Seamlessly Integrating Human Touch with AI Efficiency. Leveraged cutting-edge AI technology to enhance user experience and streamline support across multiple departments. Discover how we designed an intuitive chatbot interface that not only improved customer satisfaction but also positioned the organization as a leader in AI-driven customer service.

Role
Product Designer
Time
1 Month
AI Chatbot for Enhanced Customer Support
AI-Powered Customer Support Transformation: Seamlessly Integrating Human Touch with AI Efficiency. Leveraged cutting-edge AI technology to enhance user experience and streamline support across multiple departments. Discover how we designed an intuitive chatbot interface that not only improved customer satisfaction but also positioned the organization as a leader in AI-driven customer service.

Role
Product Designer
Time
1 Month
AI Chatbot for Enhanced Customer Support
AI-Powered Customer Support Transformation: Seamlessly Integrating Human Touch with AI Efficiency. Leveraged cutting-edge AI technology to enhance user experience and streamline support across multiple departments. Discover how we designed an intuitive chatbot interface that not only improved customer satisfaction but also positioned the organization as a leader in AI-driven customer service.

Role
Product Designer
Time
1 Month
Kobble: Revolutionizing Card Issuing for Fintech
Discover how Kobble transformed the B2B card issuing landscape with a modular, API-driven platform. By leveraging microservices architecture, Mastercard certification, and machine learning for fraud detection, Kobble empowers businesses to launch financial products faster and more efficiently.

Role
Product UI/UX Lead
Time
6 Months
Kobble: Revolutionizing Card Issuing for Fintech
Discover how Kobble transformed the B2B card issuing landscape with a modular, API-driven platform. By leveraging microservices architecture, Mastercard certification, and machine learning for fraud detection, Kobble empowers businesses to launch financial products faster and more efficiently.

Role
Product UI/UX Lead
Time
6 Months
Kobble: Revolutionizing Card Issuing for Fintech
Discover how Kobble transformed the B2B card issuing landscape with a modular, API-driven platform. By leveraging microservices architecture, Mastercard certification, and machine learning for fraud detection, Kobble empowers businesses to launch financial products faster and more efficiently.

Role
Product UI/UX Lead
Time
6 Months
TAB Offers: Enhancing User Engagement through AI-Driven Personalization
AI-Driven Personalization in Betting: Enhancing User Experience through Data-Driven Design. Transformed the betting experience with AI-driven personalization, enhancing user engagement and loyalty. Provided tailored offers to users based on their betting habits. Explore how AI-powered personalization helped TAB differentiate itself in a competitive market and improve user satisfaction.

Role
Senior Product Designer
Time
6 Months
TAB Offers: Enhancing User Engagement through AI-Driven Personalization
AI-Driven Personalization in Betting: Enhancing User Experience through Data-Driven Design. Transformed the betting experience with AI-driven personalization, enhancing user engagement and loyalty. Provided tailored offers to users based on their betting habits. Explore how AI-powered personalization helped TAB differentiate itself in a competitive market and improve user satisfaction.

Role
Senior Product Designer
Time
6 Months
TAB Offers: Enhancing User Engagement through AI-Driven Personalization
AI-Driven Personalization in Betting: Enhancing User Experience through Data-Driven Design. Transformed the betting experience with AI-driven personalization, enhancing user engagement and loyalty. Provided tailored offers to users based on their betting habits. Explore how AI-powered personalization helped TAB differentiate itself in a competitive market and improve user satisfaction.

Role
Senior Product Designer
Time
6 Months
TAB Social Betting Ecosystem
Transforming Social Betting: Creating Engaging Communities through Design. Transformed TAB’s betting experience into a vibrant community by integrating social features and gamified elements. Enhanced user engagement and fostered a sense of belonging among punters. Learn how we empowered users to become content creators and brand advocates through a user-centric approach.

Role
Senior Product Designer: Leading the Social Betting Mission
Time
6 Months
TAB Social Betting Ecosystem
Transforming Social Betting: Creating Engaging Communities through Design. Transformed TAB’s betting experience into a vibrant community by integrating social features and gamified elements. Enhanced user engagement and fostered a sense of belonging among punters. Learn how we empowered users to become content creators and brand advocates through a user-centric approach.

Role
Senior Product Designer: Leading the Social Betting Mission
Time
6 Months
TAB Social Betting Ecosystem
Transforming Social Betting: Creating Engaging Communities through Design. Transformed TAB’s betting experience into a vibrant community by integrating social features and gamified elements. Enhanced user engagement and fostered a sense of belonging among punters. Learn how we empowered users to become content creators and brand advocates through a user-centric approach.

Role
Senior Product Designer: Leading the Social Betting Mission
Time
6 Months
TAB Venue Integration and Digital Nudges
Service Design for Enhanced Venue Experiences: Integrating Physical and Digital Touchpoints. Leveraged TAB’s extensive venue network to create a seamless connection between online and in-venue experiences. Enhanced user engagement through targeted digital nudges and exclusive offers. Discover how we integrated physical and digital elements to reinforce the value of TAB’s unique retail presence.

Conversion Rate
Senior Product Designer
Time
3 Months
TAB Venue Integration and Digital Nudges
Service Design for Enhanced Venue Experiences: Integrating Physical and Digital Touchpoints. Leveraged TAB’s extensive venue network to create a seamless connection between online and in-venue experiences. Enhanced user engagement through targeted digital nudges and exclusive offers. Discover how we integrated physical and digital elements to reinforce the value of TAB’s unique retail presence.

Role
Senior Product Designer
Time
3 Months
TAB Venue Integration and Digital Nudges
Service Design for Enhanced Venue Experiences: Integrating Physical and Digital Touchpoints. Leveraged TAB’s extensive venue network to create a seamless connection between online and in-venue experiences. Enhanced user engagement through targeted digital nudges and exclusive offers. Discover how we integrated physical and digital elements to reinforce the value of TAB’s unique retail presence.

Conversion Rate
Senior Product Designer
Time
3 Months
Lalitha: Elevating Luxury Jewellery E-commerce
Lalitha: Elevating Luxury Jewellery E-commerce. Transformed Lalitha’s online presence with a user-centric approach, blending luxury design principles with innovative features to enhance trust and user experience. Discover how we addressed key challenges and created a seamless e-commerce journey for high-end jewellery.

Conversion Rate
Senior Product Designer
Time
3 Months
Lalitha: Elevating Luxury Jewellery E-commerce
Lalitha: Elevating Luxury Jewellery E-commerce. Transformed Lalitha’s online presence with a user-centric approach, blending luxury design principles with innovative features to enhance trust and user experience. Discover how we addressed key challenges and created a seamless e-commerce journey for high-end jewellery.

Role
Senior Product Designer
Time
3 Months
Lalitha: Elevating Luxury Jewellery E-commerce
Lalitha: Elevating Luxury Jewellery E-commerce. Transformed Lalitha’s online presence with a user-centric approach, blending luxury design principles with innovative features to enhance trust and user experience. Discover how we addressed key challenges and created a seamless e-commerce journey for high-end jewellery.

Conversion Rate
Senior Product Designer
Time
3 Months